how it works.

The trade relationship between New Zealand and Southeast Asia is one of real potential — but for many producers and buyers, the distance isn't just geographic. It's the complexity of compliance, the unfamiliarity of markets, and the absence of a trusted partner in the middle. That's the gap we exist to close.

Our in-depth product introduction process provides a seamless, transparent experience right from the first inquiry.

01
Initial Consultation

Phase 1

For suppliers: We start by understanding your product, your capacity, your certifications, and your goals. Before we approach a single buyer, we assess market fit, pricing viability, and any regulatory requirements for your target market.

For buyers: We begin with a detailed brief — what you're looking for, volumes, compliance standards you need met, and your preferred supply terms.

04
logistics Coordination

Phase 4

We work with trusted freight forwarding partners to arrange shipping, negotiate Incoterms, arrange cargo insurance, and optimise container or consolidation options based on volume and cost.

02
Qualification & Matching

Phase 2

We verify supplier credentials (quality certifications, sustainability claims, export readiness) and match them to buyers based on category fit, volume alignment, and market positioning — not just availability.

05
Import Clearance Support

Phase 5

We provide guidance on destination customs requirements — including product registration where applicable (for example, HSA requirements in Singapore or BPOM in Indonesia) — and coordinate delivery and receipt confirmation.

03
Trade Documentation

Phase 3

We prepare and coordinate all necessary export paperwork including commercial invoices, packing lists, certificates of origin, and where required, MPI-issued phytosanitary or health certificates. We also confirm correct HS code classification for customs purposes at both ends.

06
Ongoing Relationship Management

Phase 6

We follow up after every shipment, relay buyer feedback to suppliers, and proactively manage reorders. We treat every completed trade as the foundation of the next one, not the end of the engagement.

Who we work with

Suppliers — NZ and Pacific producers looking to enter or grow in Southeast Asian markets who want a knowledgeable, hands-on trade partner rather than going it alone.

Buyers — Southeast Asian importers, distributors, and retailers seeking consistent access to verified, sustainable products from New Zealand and the Pacific region.